Yacht Charter Website Design and Branding by Studio Simple

New Website & Cabin Booking System for Pitter Yachtcharter

Brand Pitter Yachtcharter
Project Type Custom Website & Brochure
Services UI/UX Design, UI/UX Development, Cabin Charter Booking System, Digital Brochure Development (domPDF), User Dashboard
Team Single Senior Full-Stack Designer

Pitter Yachtcharter has been serving sailing and yacht enthusiasts since 1980. Today, they run more than 600 boats across over 30 marinas in 7 countries.

Pitter’s business runs deeper than standard charter. Core services sit alongside skipper schooling, cabin charter, and the organization of regattas and flotillas. They own boats and yachts across several countries and hold founding membership in the Nautic Alliance, which sets professional standards its members are expected to meet.


Old Secret Adriatic website
New Secret Adriatic website by studio Simple

How the Project Came Together

The old site had extensive functionality problems – pages falling apart, difficult code, and a design that created friction at nearly every step. We rebuilt with a specific audience in mind: Pitter’s guests skew older, 50+. Working with Pitter’s designer and marketing team, we agreed on larger interaction fields to make navigation easier.

Once the website design and build wrapped, we built a digital brochure for domPDF (php2pdf), which their IT agency connected into their system. From there, work moved to the user area dashboard and to expanding the offering into cabin charter.

Building the Cabin Charter System

Cabin charter needed a specific kind of interactivity: a system where a guest could select a cabin on a specific yacht and book it directly, with the option to book multiple cabins, add multiple crew members, and assign each to a berth and cabin. We worked to specifications from a Nausys engineer.

Pitter’s IT agency wasn’t able to build the solution, so we proposed handling the full build ourselves, working alongside Pitter’s designer. We then delivered a finished module for their IT agency to connect to the Nausys’ data and input fields on their existing form.

The system now lets Pitter add new yacht floor plans and define cabins directly. It’s the kind of feature most charter competitors don’t currently offer, and we worked through the logic, design, and technical build as a self-contained solution. In total, the project needed 48 designs and 54 static web pages.

What We Delivered

  • A new, improved website. Rebuilt for clarity and designed around Pitter’s audience.
  • A digital boat brochure for domPDF (php2pdf). Ready for their IT agency to connect.
  • A user area dashboard. A dedicated space for account and booking management.
  • An upgraded cabin charter and checkout module. Designed and built end to end.

A quality website doesn’t just look good – it loads fast, ranks well, and stays out of your way. When all of that comes together, you stop worrying about your tech and start focusing on what actually grows your business. This project demonstrates that even a heavily compromised site can be turned into a performing platform with the right strategy and execution.

Got a website or visual identity that’s holding you back?

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